NEUROCAST
· The Framework
Raw brain. Real numbers.
Meta FAIR's TRIBE V2 reads a video and returns neural response across 1,024 cortical vertices, every second. Useful — but only if it turns into something an operator can act on. This is what comes after. Heuristic + Claude on top, calibrated against expert reference data on a held-out set the brain never saw.
Click a file to select. Click again to deselect.
Click a folder to open it.
Hit Simulate when you have a video + a CSV at minimum.
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LIVE
→ What's next. The loop.
- 01Connect Meta ad accounts. Every campaign, every spend tier, live.
- 02Brain reads every video and every static. TRIBE V2 + this layer on top — same as below, at portfolio scale.
- 03Auto-label every ad. Asset type, messaging angle, hook tactic, funnel stage. No manual tagging.
- 04Win-rate by category. Which hooks survive, which angles convert, which assets scale — broken out for every cut.
- 05Kill / scale calls, split TOF · MOF · BOF. Different funnels, different signals — the brain reads each one differently.
- 06Iteration recs for every underperformer. Re-cut hook, swap reward, tighten close — anchored to where the brain stopped firing.
Want yours read?
Drop the MP4 in the Brain Inbox. Reading lands back inside 24 hours.